Under the background of the new examination enrollment system,professional coldness is becoming a priority factor for candidates to apply for university places. If there is no good student source,or the enthusiasm of college students to study these majors is not high,the long - term development of the major will face a severe test. But a lot of unfavorable professional talent training related to the development of national economic construction needs,colleges and universities can not simply give up. Therefore,colleges and universities should take measures from many aspects,such as increasing the support for the special subject,strengthening the profes- sional ideological education,strengthening the career education and employment guidance,so as to improve the quality of the cultiva- tion of the professionals in the cold field.